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How Brian Rutenberg creates his paintings and videos

In this Every article Following the ‘White-hot Fire Inside of You’ the New York artist Brian Rutenberg talks about his creative process, his productivity, and the reason for doing his Studio Visit YouTube videos. There’s so much in this article that rings true and fundamental. For creators, for writers, for reaching excellence through practice.

This selection of section titles gives you a good preview of what he shares:

  • A schedule is the only thing a painter can rely on
  • Creativity is born of limitations, not freedom
  • When I get blocked in my work, I just quit
  • There is no upside to a fear of failure
  • Purpose is way more powerful than inspiration
  • The process of making videos helps me in every aspect of what I do

And here's a gem from his productivity section: “I often write stuff directly on my hands, which I believe is a very old and efficient practice dating back to Aztec culture. Chances are I won’t lose my hand!”